The Future Prospects of Douyin Mini Program Development

With the booming development of internet economy, tiktok/douyin is becoming one of the most popular platform to market and it is also essential for enterprises or brands to promote their brandings. So it's important to know the current value of the Douyin applet and it reflected in the following three aspects:

First. Before the realization of short videos, Douyin launched shopping cart and store functions. Facts have proved that short videos have a strong ability to carry goods. However, the capabilities of the first two are too simple and are only suitable for e-commerce to carry goods. The low threshold has shut out most businesses, and the small program has a low development threshold first, and secondly, it is basically close to the mobile APP in terms of capabilities, and it can also be used for offline drainage, knowledge monetization, services and other diversified monetization. The scene is basically the most powerful monetization tool in the Douyin system.

Second. Insufficient ecology

Few people don’t use Douyin anymore, and various government and enterprise accounts also use Douyin as a mainstream marketing platform. This makes Douyin no longer a purely short video app, but is limited by the app’s capabilities. Function, Douyin needs to use small programs to meet the increasingly complex needs of users, in order to establish its own ecological barriers.

Third. Developer

Demand is value. The demand for small programs from merchants and Douyin celebrities is naturally a bonus for our developers. This also gives developers new bonuses after the demand for WeChat small programs has entered a stable period. The dealer in between is definitely one of the winners.